Lynalysis
View Case Study ↗Unified analytics SaaS turning fragmented data into actionable dashboards.
Almost there—making it feel delightful...
Senior Product Designer at Credgenics. Previously at
Grab, Curius about building something- Quit and
Co-Founded
Oronium
Based in
Kerala 🌴, India, where it's 🌙 mostly clear night skies at 23°C (perfect for
late-night creating 💻).
ABOUT
I started my journey with a deep interest in photography—learning how to capture moments and preserve the raw emotion behind them. Soon, my curiosity shifted to the screen, working as a Fullstack Developer and building digital interfaces from scratch.
Discovering product design connected these two worlds. It became my sweet spot: combining fullstack engineering logic, aesthetics, technology, and problem-solving to design intuitive, human-centered products.
Currently, I design experiences as a Senior Product Designer at Credgenics, and was previously the Founding Product Designer at Oronium & Product Designer at Grab.
Design Philosophy
I believe the best interfaces disappear — they become so intuitive that users forget they're using software at all. Every pixel, every transition, every micro-interaction is a quiet conversation between product and human.
Recognition
Built from the ground up for 3 lakh+ cow farmers across Kerala's dairy co-operatives — digitising milk collection, automating payments and bringing MILMA into the digital age.
Started two years ago to solve the daily pain of Kerala's 3 lakh+ dairy farmers — no digital tools, paper logs, and delayed payments.
Doodh digitises milk collection, automates fat-based calculations, enables instant payments and connects societies to MILMA.
Recognised and awarded by the Hon. Minister of Kerala for empowering grassroots dairy communities through thoughtful product design.
Receiving Kerala’s official recognition from Hon. J Chinjurani. · 2024
Official App Launch · Jun 2024
Selected Work
Unified analytics SaaS turning fragmented data into actionable dashboards.
Compliance-first policy management SaaS — designed for non-technical HR teams.
A matrimony app that leads with values and stories — not profile photos.
Modern mobile banking for co-operative customers — built for first-time app users.
Instant B2C food ordering & delivery app for Singapore & South Asian markets.
Bringing trust, tracking, and freshness to hyper-local seafood delivery.
Offline-first fintech app connecting tea farmers to real-time billing and harvest data.
Transforming hostile debt recovery into a self-directed, empathetic repayment journey.
Healthcare AI chat built around trust, empathy, and graceful human handoff.
Empowering students and job seekers with AI-driven career guidance, skill mapping, and placement flows.
Google Sheets–powered menu automation — instant updates for non-technical restaurant owners.
Multi-branch web experience for India's premier shawarma & QSR restaurant chain.
Authority-first digital platform streamlining maritime operations across UAE ports.
Plain-language business setup wizard — guiding UAE entrepreneurs from idea to compliance.
Outcome-led IoT product website — making smart home setup feel effortless.
Scroll-driven VR learning showcase — making immersive EdTech feel tangible online.
Kind Words
Writing & Thoughts
Why stricter guardrails and guidelines often lead to more innovative digital product solutions.
Exploring how subtle animation details build emotional connection and user delight.
Lessons learned from architecting a multi-brand component library for cross-functional teams.
How design patterns can balance automation convenience with user agency and consent.
How layout line heights, font selections, and modular scales shape editorial brand identities.
Applying human-centered design principles to command-line interfaces and developer environments.
Mapping narrative arcs to customer journeys to build cohesive, goal-oriented digital experiences.
How simplifying complex agricultural & financial flows for non-tech-savvy users built trust and scale.
Strategies for managing asynchronous data sync, optimistic UI updates, and zero-network states.
How generative tools and LLMs accelerate user research synthesis and rapid prototyping.
Bridging the gap between Figma mockups and production code through shared tokens and joint reviews.
Comparing HSL and RGB color models to programmatically generate harmonious design palettes.
Reflections on cross-disciplinary pairing, coding frameworks, and learning systems.
Get in touch
Whether you have a project in mind, want to collaborate, or just want to say hello —
my inbox is always open.